Ad creative

One photo in.
Every ad out.

Forty-eight layouts. Thirteen sizes. Your words on your pictures, made in the same studio as the shoot and posted from it.

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Beta · Reviewed by hand · Welcome credits to start

The New season ad at Meta feed 4:5: the headline behind a model in a black leather coat
Meta feed 4:5
The New season ad at Stories 9:16: the headline behind a model in a black leather coat
Stories 9:16
The New season ad at Pinterest pin 2:3: the headline behind a model in a black leather coat
Pinterest pin 2:3
The New season ad at Link ad 1.91:1: the headline behind a model in a black leather coat
Link ad 1.91:1

Every ad on this page was made in the Ads studio from a Library picture

01 / Every size

One picture.
Thirteen sizes.

Pick the size and the design moves with it. The headline keeps its place, the copy stays clear of each platform's own buttons and captions, and the picture is cropped for the surface. A feed post, a Story, a pin and a banner come from one afternoon's picture.

The Library picture: a model in a black leather coat on grey
Library picture · 1
New season at Meta feed 4:5
Meta feed 4:5 · 1080×1350
New season at Stories 9:16
Stories 9:16 · 1080×1920
New season at Reels 9:16
Reels 9:16 · 1080×1920
New season at Square 1:1
Square 1:1 · 1080×1080
New season at Link ad 1.91:1
Link ad 1.91:1 · 1200×628
New season at Snapchat 9:16
Snapchat 9:16 · 1080×1920
New season at TikTok 9:16
TikTok 9:16 · 1080×1920
New season at YouTube thumbnail
YouTube thumbnail · 1280×720
New season at Pinterest pin 2:3
Pinterest pin 2:3 · 1000×1500
New season at LinkedIn link 1.91:1
LinkedIn link 1.91:1 · 1200×627
New season at X post 16:9
X post 16:9 · 1600×900
New season at Email header 2:1
Email header 2:1 · 1200×600
New season at Web banner 3:1
Web banner 3:1 · 1920×640

02 / The layouts

Forty-eight layouts.
Read from 1,718 ads.

We read 1,718 ads from fashion and beauty brands before drawing a layout. Most strong ads do one thing: a headline over the figure, the picture full-bleed, no button. The library leads with those and keeps the rare ones, grids, cards, chat bubbles, within reach.

1,718

ads read before a layout was drawn

32%

put one headline over the figure

86%

run the picture full-bleed

95%

have no button: the platform adds it

A headline behind a model in a leather coat
New season · Fashion
A customer's doubt in small italics and the answer in large black type over a laughing face
The doubt, the answer · Beauty
A serum bottle on red with brand, product name and price
Product card · Product
Wear it loud in large white type across a model in a beige suit
Words across the model · Fashion
A headline running across a face on blue
Across the face · Beauty
A bottle and jar on cobalt blue with the product name and price
Name and price · Product
Fresh above and bolder below a seated model on green
Two words frame the model · Fashion
A customer's question and the brand's reply as chat bubbles
Chat with a customer · Beauty
Summer sale with a minus thirty percent burst over a still life
Sale · Product
A question and answer as a caption over a woman on a bed
Caption, phone-native · Lifestyle
New drop announcement on tomato red
The drop · Product
A question card over a lifestyle picture
Question card · Lifestyle

Prefer to start from a structure than a layout? Browse the ad recipes: each opens with your product, your colours and sample words.

03 / Before and after

The picture you have.
The ad it becomes.

The one proof an ad tool can show without inventing anything: the same picture, before and after the words. Three from the studio's own samples.

A laughing woman with her hands on her cheeks, on peach
Library picture
The same picture with It does in large black type
The ad
A serum bottle on red
Library picture
The same bottle as a product card with name and price
The ad
A seated model in a beige suit against a green wall
Library picture
The same picture framed by Fresh and bolder
The ad

04 / Depth

Words behind the model.
Type inside the picture.

A cut-out puts the headline behind the subject, so she stands in front of the words. Hero type goes further and draws the headline into the scene itself: ribbon, neon, chrome, gold, paper, melting. Both cost tokens; both are shown with their price before you run them.

Glow repeated three times behind a laughing face on peach
Repeat · headline behind the subject
New season behind a model in a black leather coat
Headline over figure · behind the model

05 / Yours

Your colours. Your type.
Your faces.

An ad is a brand's picture with the brand's words in the brand's type. Everything that makes it yours is set once and carried into every size.

The Style panel: looks shown on the current ad, each one a pair of colours and type
Style · the looks, drawn on your ad

Fifty-five typefaces

Editorial serifs, grotesks, condensed, retro, markers, pixel faces. In pairs that work, so you pick a look, not a font.

Finishes

Chrome, gold, rose, steel, copper. Depth in three steps. Glow. Each one is drawn into the export, the same as on the board.

Your palette, your logo

Looks set colours and type together and keep the words readable on the picture. The logo comes from Settings.

Your faces

A face trained for Character Lock is the same face in the ad as in the shoot. The campaign and its ads come from one cast.

06 / Words

A brief in.
Four ads out.

Describe what you are promoting. Four layouts come back with the words written in your brand's voice, each already drawn on your picture. Pick one, or type over any line on the board.

The brief shown: “Our linen summer dress, in three colours. Light, loose, machine washable. Free returns.” The four answers are the copywriter’s, unedited, on the studio’s sample picture. Prices are never invented; a product’s own price is used when it is given.

The Words panel: a brief typed in, and four finished layouts written from it
Words · write 4 options

07 / Sets

Six photos.
Thirty-six ads.

A campaign is a set: photos down, sizes across, every cell drawn from the same design. Tweak one cell, leave one out, then save the set to the Library or download it as a zip.

The campaign builder: six photos and six sizes, thirty-six ads in a grid
Campaign · 36 ads · Save all to Library · Download all

08 / Posted

Made here.
Posted from here.

Connect Instagram, a Facebook Page or LinkedIn once, under Settings. Publish posts the ad as your brand and saves it to the Library; a 9:16 goes to Instagram as a Story. Paid campaigns start in your ads manager with the download.

The Publish dialog: connect Instagram, a Facebook Page or LinkedIn, and a caption written from the ad's words
Publish · as your brand

You sign in on the platform’s own page; Misu never sees your passwords. Instagram needs a Business or Creator account. Nothing is posted until you press Publish, and every post is also an asset in your Library.

What it costs

Making the ad is free.
Making a picture is not.

Layouts, sizes, words and export cost nothing. What spends tokens is the same thing that spends them in the Studio: a generated picture. Prices in tokens, shown before you run.

Layouts, sizes and your wordsFree
Export as a picture or a 6-second clip, save to the Library, publishFree
Copy written in your brand's voiceA few tokens
A picture made for the adStudio rates, from 30
Hero type, Standard · GPT Image 230
Hero type, Pro · Nano Banana Pro84
A cut-out, for words behind the subject12

Tokens are the Studio’s tokens: one token is €0.005, on every plan. See pricing.

Questions

Asked before
the first ad.

Which sizes can I make?

Thirteen: Meta feed, Stories, Reels, Square, Link ad, Snapchat, TikTok, YouTube thumbnail, Pinterest pin, LinkedIn link, X post, email header and web banner. One design moves between them; the headline keeps its place and the copy stays inside each surface's safe area.

Can I use my own pictures?

Yes. Any picture in your Library, a product or a face from your board, an upload, or a picture made for the ad from the Picture panel. The ads on this page use the studio's sample pictures, all of them Misu renders.

What is hero type?

A generated picture of your headline: the words drawn into the scene as ribbon, inflated, melting, neon, paper, banner, sculptural, chrome or gold. Standard runs on GPT Image 2, Pro on Nano Banana Pro.

Can I get the ad as a video?

Yes. Download › Clip records a six-second MP4 of the ad: the picture pushes in slowly and the words settle in one after another. It is made in your browser and costs nothing; a 9:16 clip goes to Instagram, TikTok or YouTube Shorts as video. A motion ad with cuts, a model who moves and sound is a Video studio job.

Does Misu run the campaign?

No. Misu makes the creative and can post it to Instagram, a Facebook Page or LinkedIn as your brand. Paid campaigns start in your ads manager with the downloaded files. Misu does not read campaign results from an ad account yet.

What does it cost?

Layouts, sizes, your own words, export, saving and publishing cost nothing. A picture made for the ad spends tokens at Studio rates, from 30 tokens; hero type is 30 tokens on Standard and 84 on Pro; a cut-out is 12 tokens. The price shows before you run.

Who owns the ads?

You do. Every plan includes full commercial rights to what you generate and compose, worldwide.

Is it available now?

Ads is part of the Studio beta, with invites approved by hand. Every new studio starts with welcome credits.

Get started

The shoot
becomes the ad.

Misu is in beta, with invites approved by hand. Every new studio starts with welcome credits, and the layouts, sizes and export cost nothing.

BETA · REVIEWED BY HAND · FOUNDING PRICING LOCKED

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