Question & answer · Feed
The doubt, then the answer
A small doubt, a huge answer: it names the objection before the customer can.
Sample words for a linen suit.
Make this with your product →Ad recipes · Question & answer
Question and answer.
The doubt, answered.
Name the objection before the customer does. These recipes put the doubt in small type, or in a message, and your answer in large.
Request access to make this with your product →All recipes
Beta · Reviewed by hand · Welcome credits to start
01 / When it works
Use it when
it fits the job.
- 01
A product with one obvious hesitation: crease, fit, care, price.
- 02
A phone-native placement, where a message thread reads as content.
- 03
Reaching people who looked and left.
02 / The recipes
Three recipes.
Pick one to start.
Each is drawn by the Ads studio on a sample picture, with sample words for an imaginary product. Yours takes your product, your colours and your words.
Question & answer · Feed
The question card
A question on a rounded card over the picture: the doubt, then your answer, in two lines.
Sample words for a neutral knit.
Make this with your product →
Question & answer · Feed
The chat reply
The question arrives as a message and the answer as the reply: phone-native, and it reads as a conversation.
Sample words for an oversized shirt.
Make this with your product →03 / How it's built
Real layouts.
Live type.
Three layouts. The doubt in a line above a huge answer; a question and answer on a rounded card over the picture; and a chat, where the question is a message and the answer a reply. All three share their fields, so the words carry across when you try another.
Layouts used: Doubt, then answer · Question card · Chat bubbles
What to watch
- Answer honestly. The doubt should be one a real customer has.
- Give no guarantee you cannot give. “Pretty much” beats “always”.
- Keep the answer short. If it needs a paragraph, it belongs on the page.
Questions
Plainly.
Before you ask.
Can Misu suggest the doubt?
Yes. Write it for me takes the recipe's angle and your product's details and drafts four options in your brand's voice, for tokens priced before you press it.
Which layout works best?
None wins everywhere. The doubt and the answer is the boldest, the chat reads most like content, and the card is the quietest. Try two in a test pack.
The other recipes
Get started
Pick a recipe.
Make it with your product.
Misu is in beta and open to brands, agencies, freelancers and designers. We review every request and email your invite once it's approved, and every new studio starts with welcome credits.
BETA · REVIEWED BY HAND · FOUNDING PRICING LOCKED